Available for New Projects

STRIDE

Year: 2024

Timeline: 10 Weeks

Services: Product UI, Web, Design System

Live Website ↗

Connected fitness app UI, onboarding flows, and marketing site for Stride’s training ecosystem.

Stride app UI
Phone
Laptop Edge

Challenges.

Stride’s product surface was inconsistent across mobile and web, and new users dropped during setup. Marketing pages didn’t reflect the in-app experience.

Solutions.

We shipped a component library, refined navigation and progress states, and aligned the public site with product visuals—clear hierarchy, accessible contrast, and faster time-to-first-workout.

Stride product screens

Results.

Stride improved onboarding completion and reduced support tickets tied to navigation confusion.

3x

More Bookings

92+

Team members

2x

Conversion
"

Our socials used to feel scattered and inconsistent. Now, everything is on-brand, engaging, and performing better.

Mario Ramzan
Mario Ramzan CTO at NovaTech

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